Trollbeads Day
Trollbeads Day
Celebrating 50 years of creativity, camaraderie, and your passion as collectors.
Play, Explore & Discover
The 50th Jubilee Challenge
Put your knowledge to the test with our special 50th Jubilee Challenge. Answer every question correctly to unlock an exclusive reward and prove you're a true Trollbeads expert.
One attempt. One chance. Instant reward if you get them all right.
The Treasure Hunt
We've hidden 6 Jubilee Badges across selected products on our website. Find all 6 words, submit your entry and be in with a chance of winning last year's Trollbeads Day Kit worth £330.
Discover the clues and start your hunt.
What is Trollbeads Day?
Trollbeads Day is our annual celebration of craftsmanship, creativity, and the collectors who bring our jewellery to life. Since 2014, each Trollbeads Day has marked the release of a special limited-edition bead or collection - exclusive designs that honour the stories, memories, and spirit that make Trollbeads so unique.
These sought-after beads are handcrafted by skilled artisans using a variety of materials including Sterling silver, Murano glass, porcelain, and precious stones.
More than a product launch, Trollbeads Day is a global event. Stores around the world host gatherings for collectors to come together, share stories, and celebrate the beauty and meaning behind every bead.
