Trollbeads Rewards
Weekly eComm & Marketing Report
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Executive Summary
Trading Performance
Channel Performance
Online, Trollbeads London and combined.
| Channel | Revenue | Orders | AOV | vs Previous Week | vs Previous Year |
|---|
Sales Performance
Previous Week
Sales Performance
Previous Year
Price Mix
Full Price vs Discounted
Products
Top Products
Rewards
Tier Performance
Marketing
Email Performance
Klaviyo engagement with revenue and orders from the GA4 Email Attribution import.
| Sent | Campaign / Subject | Delivered | Unique Opens | Open Rate | Unique Clicks | Click Rate | CTOR | GA4 Revenue ex VAT | Orders | AOV ex VAT | Unsub. Rate |
|---|
Marketing
Acquisition & Digital ROI
This is the next data layer. Email performance is now connected; acquisition and paid-media ROI will follow.