Jubilee
Family-owned since 1976
The Nielsen / Aagaard family.
A Golden Milestone.
In 2026, Trollbeads celebrates 50 years of creativity, craftsmanship, and storytelling. Still family-owned and created in collaboration with skilled artisans around the world, every bead reflects a shared commitment to imagination, tradition, and personal expression.
The Jubilee Collection honours this journey. From the symbolic Lucky Knot Bracelet to the limited-edition Jubilee Beads engraved with 1976–2026, each design celebrates our heritage while welcoming new stories to begin.
Reaching fifty years is a moment of deep gratitude. To our collectors, wearers, and supporters around the world — thank you for choosing Trollbeads, for sharing your stories, and for allowing our designs to be part of your lives.
World-class Craftsmanship
As craftsmen, we seek to create jewellery from nature's finest and most durable materials, constructed of the highest quality, so that our work is considered the standard of excellence.
















